Currently leading the in-house studio team at Roblox, previously directing and designing at Apple, Thumbtack, Carbon Direct, and Routable.

Logos of Roblox, Thumback, Apple, Routable, and Carbon Direct

I lead creative teams through transformation, growth, and storytelling challenges, shaping brands that resonate with their audiences. My expertise sits at the intersection of brand strategy, design systems/ops, and creative leadership—turning ambiguity into clear, compelling direction.

Outside of work, I’m usually in motion—somewhere between the redwoods and a music festival crowd, recharging through art, sound, and the people I love.

A group of people walking on a forest trail surrounded by tall trees and green foliage, with sunlight filtering through the leaves.
Portrait of a young woman with hazel hair and blue eyes, wearing large hoop earrings, a nose ring, and a layered necklace against a dark background.
A person is holding a white dog's chin while a black and white dog looks on with interest inside a cozy room.